At YARA, we’re more than just a modest fashion brand. We are a movement rooted in sisterhood.
Created for girls, by girls, our mission is simple: to bring you abayas you’ll fall in love with, nothing less. Every piece we design is made with intention, care, and a deep understanding of what it means to feel confident, beautiful, and empowered in your modesty.
We believe in uplifting each other through our clothes, our message, and our community. YARA is a space where confidence blooms, where modesty is celebrated, and where girls support girls every step of the way.
From the flow of our fabrics to the cuts of our silhouettes, everything we do is crafted with quality, elegance, and love. Our abayas are made to not just cover, but to shine through style, soul, and sisterhood.

Our Story – The Heart Behind YARA

YARA began with a vision to create a modestwear brand that felt genuine, personal, and powerful. A brand where every girl feels seen, celebrated, and confident.
Inspired by the beauty of sisterhood and the strength of shared values, we wanted to design abayas that speak directly to the girls who wear them..
And so, YARA was born.
Our story is still being written by every sister who wears our abayas, shares our message, and stands with us in embracing modesty as a source of power, not limitation.
This is more than fashion. This is a family. This is YARA.